The Format Wars is still going strong. This is not surprising because both sides are still not backing down. The war is between Blu-ray and HD DVD. Major blow were taken by both sides. The HDDVD teamed up with Wal-mart to sell players for $98 for the Holiday season. This strike would have killed the Blu-ray camp but it was only temperate. Wal-mart was only selling them as a promo. But they do have $199 machine for sale but I think HDDVD has not hit the sweet price point that will beat Blu-ray.
Blu-ray has aggressively used the marketing department to get the word out on the new format. (If you went into any best buy you would have seen the Ads on all the HD TVS). Also on print, TV and all over the internet is where you can find Ads for the Blu-ray. Sony is the one back the Blu-ray. They have put a Blu-ray player in there Playstaion 3 game console.
So there is no clear winner yet and there will not be one for a while. I think it because both formats do not have all the content available as you would find in the regular DVD format. So I will still be sitting on the fence watch a war rages on.
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Wednesday, December 26, 2007
Format Wars
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